
Foreign buyers impressed by experiential tourism avenues in Keralam
At the 13th Kerala Travel Mart, foreign buyers praised the state’s cultural diversity, wellness programs, and growing experiential tourism prospects. They noted Kerala’s unique heritage, eco‑friendly resorts, and wellness retreats as key attractions. The event highlighted the region’s potential to draw international tourists seeking immersive experiences, boosting the state’s tourism economy and strengthening its position as a leading destination in South Asia.